About This Course
Certified Blockchain Start-up Programme is a collaborative online training program organized by Kerala Blockchain Academy, (an initiative of Govt. of Kerala under the Indian Institute of Information Technology and Management, Kerala – IIITMK) with Entrepreneurship Development Institute of India (EDII), Ahmedabad. The prime focus is to equip startups and individuals with the requisite knowledge, skills and attitude to deal effectively with the issues, opportunities and challenges of entrepreneurship and set a formula for building successful startups in the sector of Blockchain technology. The course is open to individuals, aspiring and existing entrepreneurs and students who wish to establish their own blockchain startups or business.
The program covers lessons on key areas of starting up, basic principles and patterns, business canvas exercises, valuable entrepreneurial concepts over blockchain-focused projects, and the development of business essential deliverables. Students can experience a sampling of the ideas and techniques explored in various Blockchain Start-ups via lecture notes, handouts, use-cases, and more.
Who is it for
Any individual dreaming of a successful entrepreneurship career. Industrialists who are interested in the potential impact of blockchain. Entrepreneurs dreaming bigger innovation within the blockchain space. Entrepreneurs looking to boost their existing business models with the power of blockchain. Tech enthusiasts interested in the latest developments in blockchain.
What you’ll learn
- Skills to develop great ideas and build your own blockchain business.
- Identification of entrepreneurial opportunities and strengthening potentials.
- Improvisation of strategic decision-making, and build innovative business models.
- Key deliverables like idea generation, company formation, finance, marketing, and acquisitions.
- Identification of value proposition that sets you apart from the competition.
- Instructor-led Virtual Classroom
- Live Stream Class Recordings
- 14 Days Training + 16 Hours Coursework
- Lifetime Content Access
- Self-Rating Questionnaire
- Scoring and Correction Factor Sheet
- Business Plan Template
- Certificate on Public Blockchain
01 Introduction to Entrepreneurship and Startups
Understanding entrepreneurship; defining startups and benefits offered to startups, entrepreneurial mindset - how entrepreneurs think; Competencies of entrepreneurs, manifestations of entrepreneurship, steps involved in the process of entrepreneurship.
02 Creativity & Innovation for Entrepreneurs
Introduction to Creativity & Innovation, Innovation – Concept, types & benefits, Process of Innovation, Sustaining & Disruptive Innovations, Open innovations, Introduction to design thinking, Techniques of developing innovative products, Innovation & market dynamics, creating disruptions in the market.
03 Prominence and Revolutionary Impact of Blockchain
Current State of Blockchain Technology, History and Evolution of Blockchain, Blockchain Potentials from Business Perspectives, Key Players and & Disruptive Innovations, Blockchain Metrics in Business Domains, What lies in the future of Blockchain Technology.
04 Introduction To Blockchain Terminologies
What is Blockchain, Why the name Blockchain, Transaction Lifecycle in Blockchain, First Generation and Second Generation Blockchain, Introduction to Smart Contracts and DApps, All you need to know about Blockchain Consensus and DLT.
Second Generation Blockchain and Token Economics
Tour on Ethereum Blockchain and its different adoption possibilities, Introduction to Token Economics- Initial Coin Offering and Initial Public Offerings, Decentralized Finance, Decentralized Autonomous Organizations.
Introduction to Hyperledger Blockchain
Hyperledger Blockchain and cross-industry use cases. Understanding Business Blockchain and Distributed Ledger Technologies like Corda to audiences with varying experience. Immediate blockchain use cases in technology, business, and enterprise.
Business Applications of Blockchain
Detailed discussion on how blockchain is applied to all aspects of the business including- Supply chain, Finance, Environment, Automobile, Gaming, Healthcare, and Government.
What lies in the future of Blockchain
Discussion on some of the current challenges faced by Blockchain Adopters and their potential solutions, Advancements in Blockchain Technology like scalability, sharding, plasma, lightning networks, A review of next-generation blockchains, and disruptive integration of blockchain with other cutting edge technologies
Business Opportunity Identification & Validation for Blockchain Startups
Sources of business ideas, ideation techniques, idea screening, decisive elements, Opportunity Matrix, Multiple Criteria Decision Analysis (MCDA), evaluation and validation with special reference to Blockchain startups. BOI Canvas.
Building the right legal foundation
Forms of business organization – Sole proprietorship, OPC (One Person Company), Partnership, LLP (Limited Liability Partnership), Private limited, Public limited – advantages and disadvantages of each form. Some legal formalities for starting a business.
Understanding Finance & Accounts
Types of cost - Startup, Variable and Fixed; Basics of Accounting; Understanding & preparing financial statements; Analysis of financial statements – ratio analysis, break-even; Working capital management for Startups, Profitability for Startups, Cash flow projections BEP and Balance Sheet.
Feasibility studies & B-Plan preparation
Feasibility studies: concept. focus areas and kinds – marketing, financial, technical & organization. Business Plan: meaning, purpose and importance, format of Business Plan, components of business plan - Organizational plan; Operational plan; Production plan; Financial plan; Marketing plan; Human Resource planning.
Marketing & Branding for Blockchain Startups
Understanding of marketing mix; Branding, Logo, Tagline, Types of marketing tools, promotional strategies, digital marketing, personal selling, vendor management, pricing strategies. Market research – process and importance.
Fundraising, Valuation & Pitching
Sources of fundraising; Role of Angel Investors and Venture Capitalists as a source of business finance; Business valuation methods, Drivers of valuation; Investor pitch – importance, key elements & structure, Elevator Pitch, Understanding the Pitch template.